Email examples
Every kind of email we send.
Six templates, exactly as subscribers receive them. Each one carries our legal name and address, a reason you are receiving it, a one-click unsubscribe link and, where relevant, a sponsor label. Merge tags like {{email}} are filled in by our email provider at send time.
Double opt-in confirmation
Sent once after sign-up. No click within 48 hours means the address is deleted. Lists the editions chosen and the sign-up details.
- From
Anchor Asset View <confirm@mail.anchorassetview.com>- Subject
- Confirm your subscription to Anchor Asset View
Welcome
Sent once after confirmation. Restates cadence and From addresses, links the sender guide and preference center.
- From
Anchor Asset View <noreply@mail.anchorassetview.com>- Subject
- Welcome. Here's what to expect.
Anchor Daily Brief
Weekday issue. One boxed Sponsored section, never above the first story. Footer states sign-up date and source.
- From
Anchor Daily Brief <brief@mail.anchorassetview.com>- Subject
- BP's buyback math, Lloyds and the IMF, Micron's memory cycle
The Investing Letter
Sunday essay. Sponsor box placed after the essay by design. Reader question answered in general terms only.
- From
Anchor Investing Letter <investing@mail.anchorassetview.com>- Subject
- What "priced in" actually means
Partner message (sponsored)
Labeled in subject, banner, body and footer. Separate From address and separate list. Footer offers leaving this list only, or everything.
- From
Anchor Asset View Partners <partners@mail.anchorassetview.com>- Subject
- Partner message: what a sponsored email looks like
Re-engagement
Triggered after 90 days without an open or click. No response in 30 days removes the address. Both buttons equally visible.
- From
Anchor Asset View <noreply@mail.anchorassetview.com>- Subject
- Still want to hear from us?