Audience
- Location: United States, all 50 states; largest shares in California, Texas, Florida and New York.
- Age: predominantly 35 to 64.
- Profile: self-directed investors with brokerage or retirement accounts; small-business owners; finance-adjacent professionals.
- List hygiene: 100% double opt-in. Subscribers inactive for 90 days receive a re-engagement email and are removed from active mailing lists if there is no response within the following 30 days. We aim to maintain spam complaint rates below 0.1%.
We share current list sizes and engagement ranges with qualified advertisers on request. We do not publish inflated totals.
Formats
Sponsored section
Between stories in an editorial edition. Up to 120 words + one link. Boxed and labeled "Sponsored". Editors do not write it.
Dedicated send
Your full message, our template. Subject prefixed "Partner message:". Max 2 per week across all advertisers.
Site placement
Article pages and topic hubs. Static banner or text block, labeled "Advertisement". No pop-ups, no interstitials.
Advertiser guidelines
We decline, without exception:
- Claims of guaranteed, risk-free or "secret" returns.
- Penny-stock promotion, pump-and-dump or paid stock "alerts".
- Unregistered securities, token sales, crypto giveaways or airdrops.
- Unverified health, supplement or weight-loss claims.
- Lead-gen that resells subscriber data, or landing pages that collect email without a privacy policy.
- Anything that would require us to buy, rent or share our list. We do not.
We review every creative and every landing page before it runs. We may ask for substantiation of claims. We can and do pull a placement if the landing page changes after approval.
Disclosure rules
Every placement is labeled, in the email body and in the subject line of a dedicated send. Readers can opt out of Partner Messages while keeping editorial editions. Full policy: Editorial standards.
Contact
advertising@anchorassetview.com. Tell us what you sell, who you want to reach and the landing page. We reply within two business days with availability and rates.